MonArch was sparked by an idea my family and I thought of. I grew up in a small town in Vermont being surrounded by my father’s intense gardens and plant knowledge, Monarchs were always around during the summers. The conversation first began about the alarming decreasing population rate of the Monarchs- something that was even noticeable in my lifetime. I began to wonder why this was not talked about- I had seen plenty of awareness regarding the honeybees who are in the same category as Monarchs for food pollinators.
Wanting to combine my love for fashion and sustainability, I began brainstorming ideas for how I can combine both to bring awareness about these beautiful creatures that impact human life/ food systems directly. I began looking at what underlying issues are impacting the Monarch population: climate change and agriculture systems (lack of milkweed).